Company News

Revlon Reenters China

Returns with a new global ambassador following a six-year hiatus.

US-China relations may be souring again following the coronavirus pandemic, but that's not deterring Revlon from returning to China after exiting the country back in 2014. This month, Revlon is back on Tmall with a full lineup of products. To promote the brand on the Mainland and throughout Asia, Revlon named Jessica Jung, an  American-born, K-pop star and model as its new global ambassador. Jung will promote Revlon's Super Lustrous and Colorstay brands, as well as TotalColor permanent...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters